On the evening of July 8th, 2003, Delta Defense was “born” at
the kitchen table of my small house in West Bend, WI. It was there
that I created the very first issue of Concealed Carry Magazine. It
took me nearly six months and every dime I had to create that
You see, I had just gone through my own self-defense
“awakening.” The birth of my first son caused me to rethink my
roles and responsibilities as a father and provider. It was this
“awakening” that had driven me to attempt to create Concealed
Well, the magazine was a complete flop for the first two years. It
completely drained my life savings and continually caused me to
re-think this idea of mine to start a new business by supporting
the concept of the “Responsibly Armed American.”
As I reflect back on those early years, it was my wife Tonnie who
stood proudly by my side and simply believed in me. I’m pretty
sure the word “faith” is defined as having belief in the absence of
proof. Well, my wife Tonnie had a lot of faith in me... because there was absolutely zero proof that Concealed Carry Magazine
It was in 2005 that things finally took a turn for the better. That
was when I “officially” created the United States Concealed Carry
Association (USCCA). It was the USCCA that saved Concealed
Carry Magazine from the scrap heap of failed business ventures.
By giving more and more value to our members, I was able to
transform a struggling magazine into the largest concealed carry
organization in the United States of America!
Things certainly didn’t change over night but the USCCA is now
the first and largest, member-owned association designed to
educate, train, equip & insure you, the responsibly armed
Every month, tens of thousands of responsibly armed Americans
turn the pages of Concealed Carry Magazine and enjoy the many
benefits of USCCA membership. It’s hard to believe this all started
at my kitchen table!
Take care and stay safe.